Scott Tyler
Are you an entrepreneur who wishes to learn how to make online and offline business successful? If yes, then this particular post is meant for you
Although entrepreneurship occurs for many different motivations, such as the need to generate income, have greater flexibility, want to be rich and famous or do what you like, most entrepreneurs are born with the dream of growing.
If there was a magic formula for all business ideas to succeed, the laws of the market would not apply and, the truth, life would be much less exciting (adding that we would not have a job).
If you want a little less uncertainty in your life as an entrepreneur and how to make online and offline business successful, then there are certain things you can do to lower the risk of failure.
How to make both online and offline business successful.
Here is a selection of the best tips that we collected from entrepreneurs and businessmen to make your small business jump to stardom:
(1. Less post it, more action: Although it is important to plan before acting, sometimes we stay in the planning phase and do not go out to sell. As an entrepreneur friend told us:
“The best tip I can give is to fill out an Excel spreadsheet with the entire target market and contact each potential client one by one, without fear or shame. If you do not dare to do it, it is better not to undertake. In the end, I think you have to spend less time planning, post its, management software and spend more time on the street selling your product ”.
Roll up your sleeves and go out and sell, your client is waiting outside your office.
(2. Choose what you are good at: Choose to undertake what you do well. Although it is very important that you like what you do every day, something equally or more important is that you do it well … as another entrepreneur told us:
“You will see that when it starts to give you income you are going to love it anyway.”
(3. Do not get dizzy with administrative work: Whenever your income allows it, subcontract the paperwork (such as invoices, VAT payment, SII statements). Your time is more valuable than the cost of paying for someone to help you with this.
Of course you should always supervise that the work you delegate is done well. Look for a good accountant, who is more than intelligent, you can trust him.
(4. Down with fixed costs !: Having your own office sounds like glamor, but when our income is not high enough to pass the dreaded “breakeven point” it is better to leave the glamor for later.
As much as possible, reduce fixed costs such as hired personnel and office, at least until you have stable income and well above the minimum to cover them (“that was my biggest mistake twice” says the entrepreneur friend who gave us this tip ).
(5. Differentiate yourself by quality and service: One of the great advantages of being a micro company is that the client sees the face behind the scenes: you.
It competes by giving that service of excellence that many times the “big fish” lose because of the volume they handle. Only large companies (perhaps) have the ability to compete on price.
“Personally, the concern for the customer, the post-sale service and the follow-up along with basic recommendations regarding my service have given me very good results,” says a small businessman who puts service as a priority in his company.
(6. If you have collaborators, align them with your goals : If you work with employees, seek to align them through incentives, whether monetary or otherwise. Whenever the nature of their jobs allows, hire them with large variable incentives and moderate fixed salaries.
Also, look for non-monetary benefits that your collaborators may be interested in, such as flexible hours.
(7 Do not fall in love with your product or service: Tip number one in recent years, very recurrent in the start-up world. Your product must solve a problem in the customer you are targeting, not something that you “think” is a problem.
(8. Don’t expect the product / service to be perfect to start selling: As another of our collaborators told us: “You have to make a salable minimum. Then we fix it. You have to fail soon and as cheaply as possible ”.
Do not stay with the version devised in your head, but go out and find what your client really needs. It is your customers who can give you insight into where to pivot and thus improve your value proposition, generating more income for your company.
Sometimes small changes can generate a great impact on the solution that your client is looking for, and beware, this does not necessarily mean innovating in products or services that have never been thought of.
(9. Train yourself as much as possible: We know that time is the least an entrepreneur has, but in this era of great and rapid changes it is necessary that you keep up to date, whether in technological, administrative or even technical issues of your industry.
Know-how is increasingly important, and those who succeed are those who adapt to changes hopefully quickly.
Many entrepreneurs who are successful today often mention that failure is an essential part of entrepreneurship. Do not be scared if things do not go as you had planned at the beginning, since undertaking is a journey and the victories would not be such if they were not preceded by some other difficulty. That’s it on how to make online and offline business successful.
Go for that growth and do not be intimidated!
